You’re a sole proprietor or small business owner, you know the value of social media in this day and age; you just do not have the time to do it! This is a problem I hear from many of the partners I work with. They feel overwhelmed with adding another responsibility and marketing strategy to there daily routine. But the good news is there are some tools out there to help you take control of the time you spend on social media.
To help you manage Tweets and posts to other sites like Facebook, LinkedIn, or Google+ try Buffer. Buffer is a lean and mean social media-scheduling machine. The paid version of Buffer is only $10 a month, but what is even better is that the free account is all that many small businesses need. Buffer allows you to set a schedule of when you want to post to all your different social media outlooks. You can write your own posts and schedule them for different times, or you can post links to relevant information from other sources. Buffer offers a browser button which allows you to add interesting articles to a queue and then have them posted in order at your scheduled release times. There are other tools out there that do the same thing for roughly the same cost but are often overwhelming to a person who is not well versed in using social media. Buffer is easy to use and the interface is very user friendly. You will find it easy to fill your queue with links to articles interesting and relevant to your business and customers using the browser plugin button. Buffer also gives you basic analytics on your posts to help you see what people are sharing and interacting with.
Using Buffer in connection with other tools like scheduling your blog posts and automatically thanking Twitter followers using IFTTTsign up for a free account and try it out.